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SEO Competencies used on this site

Search Engine Land Periodic Table of SEO Success Factors

Current SEO practice

The above table shows the core competencies and the priority used, when creating a product review on this site.

The list below outlines in detail the 10 actions taken with each product review on this site for the best achievable balance of results to benefit this site, the product manufacturer and the product retailer.

  1. Generally one product is reviewed per post.
  2. The full name of the product will be in the URL.
  3. The short code URN: will be used to track the URL.
  4. The heading of the feature will usually include the full name of the product.
  5. Review length will be between 400 and 800 words not including image captions.
  6. Product reviews and “user stories” will be treated as separate features, providing an opportunity for two separate approaches.
  7. The feature will contain at least two original images of the product.
  8. A minimum of two images will be titled with the name of the product and a 2 to 6 word phrase describing action or the location of the image.
  9. A custom meta description written to capture the attention of an interested audience.
  10. Product linking, sales linking, back-linking, and internal linking, are all used with careful consideration

Vargo Titanium Hexagon Stove : Foraged fuel & wood burning stove.


Updated: 11 September 2016.